NOW

NOW is a globally recognised nutrition brand offering a wide range of high-quality supplements, natural foods, and personal care products. Known for rigorous testing and transparency, NOW supports holistic health, purity, and everyday wellbeing.

 

Best Sellers
Best Sellers 13 products
New Arrivals
New Arrivals 153 products
Sleep Support
Sleep Support 18 products
Collagen
Collagen 85 products
Ageing and Longevity
Ageing and Longevity 50 products
Bones, Joints & Muscles
Bones, Joints & Muscles 38 products
Brain & Memory
Brain & Memory 52 products
Children's Health
Children's Health 28 products
Detox & Liver Support
Detox & Liver Support 17 products
Eye Health
Eye Health 15 products
Gut Health
Gut Health 57 products
Heart and Cardiovascular
Heart and Cardiovascular 71 products
Hair, Skin and Nails
Hair, Skin and Nails 66 products
Menopause Support
Menopause Support 8 products
Mood and Stress
Mood and Stress 46 products

108 products

NOW Supplements Licorice Root 450 mg Veg Capsules 100 Veg Capsules front bottle view
NOW Supplements Licorice Root 450 mg Veg Capsules 100 Veg Capsules Supplement Facts label with herbal ingredient details
£13.99 £0.14 / item
NOW Supplements Licorice Root 450 mg Veg Caps - 100 Count
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NOW Foods Liver Capsules with Milk Thistle Extract 100 Capsules front bottle view
NOW Foods Liver Capsules with Milk Thistle Extract 100 Capsules Supplement Facts label with herbal liver support details
£20.99 £0.21 / item
NOW Liver Capsules with Milk Thistle Extract - 100 Count
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NOW Foods Chlorophyll Liquid Mint 100 mg per Teaspoon 473 mL bottle front view
NOW Foods Chlorophyll Liquid Mint 100 mg per Teaspoon 473 mL Supplement Facts label with chlorophyll content details
£24.99 £0.05 / ml
NOW Chlorophyll Liquid Mint - 100 mg per Teaspoon - 473mL
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NOW Foods Liquid Glucosamine and Chondroitin with MSM Citrus Flavor 473 mL bottle front view
NOW Foods Liquid Glucosamine and Chondroitin with MSM Citrus Flavor 473 mL Supplement Facts label with joint support ingredient details
£24.99 £0.05 / ml
NOW Liquid Glucosamine & Chondroitin with MSM - Citrus - 473mL
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NOW Foods Omega-3 Fish Oil Liquid Lemon Flavour with EPA and DHA 200 mL bottle front view
NOW Foods Omega-3 Fish Oil Liquid Lemon Flavour with EPA and DHA 200 mL Supplement Facts label with omega-3 content details
From £20.99 £0.10 / ml
NOW Omega-3 Fish Oil Liquid Lemon Flavour with EPA & DHA
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NOW Foods Soy Lecithin 1200 mg Softgels Non-GMO 100 Softgels front bottle view
NOW Foods Soy Lecithin 1200 mg Softgels Non-GMO 100 Softgels Supplement Facts label with phospholipid details
From £13.99 £0.14 / item
NOW Soy Lecithin 1200 mg Softgels - Non-GMO
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NOW Foods Ultra Omega-3 Fish Oil Softgels 500 mg EPA 250 mg DHA 90 Softgels front bottle view
NOW Foods Ultra Omega-3 Fish Oil Softgels 500 mg EPA 250 mg DHA 90 Softgels Supplement Facts label with omega-3 content details
From £22.99 £0.26 / item
NOW Ultra Omega-3 Fish Oil Softgels - 500mg EPA / 250mg DHA
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NOW Supplements Glutathione 250 mg Vegan Capsules 60 Veg Capsules front bottle view
NOW Supplements Glutathione 250 mg Vegan Capsules 60 Veg Capsules Supplement Facts label with antioxidant details
£20.99 £0.35 / item
NOW Supplements Glutathione 250 mg - 60 Vegan Capsules
NOW Foods Gotu Kola 450 mg Traditional Herb 100 Vegetarian Capsules front bottle view
NOW Foods Gotu Kola 450 mg Traditional Herb 100 Vegetarian Capsules Supplement Facts label with herbal ingredient details
£14.99 £0.15 / item
NOW Gotu Kola 450 mg - Traditional Herb - 100 Vegetarian Capsules
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NOW Foods Epimedium and Maca Root Herbal Supplement Tablets 90 Tablets front bottle view
NOW Foods Epimedium and Maca Root Herbal Supplement Tablets 90 Tablets Supplement Facts label with herbal blend details
£20.99 £0.23 / item
NOW Epimedium & Maca Root Herbal Supplement - 90 Tablets
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NOW Foods D-Mannose Supplement 500 mg Vegetarian Capsules 120 Veg Capsules front bottle view
NOW Foods D-Mannose Supplement 500 mg Vegetarian Capsules 120 Veg Capsules Supplement Facts label with ingredient details
From £22.99 £0.16 / item
NOW D-Mannose Supplement 500mg - Vegetarian Capsules
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NOW Foods Digestive Enzyme Veg Capsules with DPP-IV 60 Veg Capsules front bottle view
NOW Foods Digestive Enzyme Veg Capsules with DPP-IV 60 Veg Capsules Supplement Facts label with enzyme blend details
£18.99 £0.32 / item
NOW Digestive Enzyme Veg Capsules with DPP-IV - 60 Count
NOW Foods CoQ10 200 mg Ubiquinone Lozenges Orange Flavour 90 Lozenges front bottle view
NOW Foods CoQ10 200 mg Ubiquinone Lozenges Orange Flavour 90 Lozenges Supplement Facts label with CoQ10 details
£43.99 £0.49 / item
NOW CoQ10 200 mg Ubiquinone Lozenges Orange Flavour - 90 Count
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NOW Foods Pycnogenol 30 mg Veg Capsules with Bioflavonoids 60 Veg Capsules front bottle view
NOW Foods Pycnogenol 30 mg Veg Capsules with Bioflavonoids 60 Veg Capsules Supplement Facts label with antioxidant and bioflavonoid details
£25.99 £0.43 / item
NOW Pycnogenol 30mg Veg Capsules with Bioflavonoids - 60 Count
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NOW Foods Probiotic 50 Billion CFU Powder with Inulin and FOS 10 Strains 57 g container front view
NOW Foods Probiotic 50 Billion CFU Powder with Inulin and FOS 10 Strains 57 g Supplement Facts label with probiotic strains details
£29.99 £0.53 / g
NOW Probiotic 50 Billion CFU Powder with Inulin & FOS - 10 Strains - 57g
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NOW Foods Probiotic-10 50 Billion Veg Capsules 10 Strains with FOS Prebiotic 50 Veg Capsules front bottle view
NOW Foods Probiotic-10 50 Billion Veg Capsules 10 Strains with FOS Prebiotic 50 Veg Capsules Supplement Facts label with probiotic strains details
£33.99 £0.68 / item
NOW Probiotic-10 50 Billion Veg Capsules - 10 Strains with FOS Prebiotic - 50 Count
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NOW Foods Probiotic-10 25 Billion Veg Capsules 10 Strains with FOS Prebiotic 30 Veg Capsules front bottle view
NOW Foods Probiotic-10 25 Billion Veg Capsules 10 Strains with FOS Prebiotic 30 Veg Capsules Supplement Facts label with probiotic strains details
From £16.99 £0.57 / item
NOW Probiotic-10 25 Billion Veg Capsules - 10 Strains with FOS Prebiotic
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NOW Foods NAC Pure Powder 600 mg N-Acetyl Cysteine 113 g container front view
NOW Foods NAC Pure Powder 600 mg N-Acetyl Cysteine 113 g Supplement Facts label with antioxidant details
£26.99 £0.24 / g
NOW NAC Pure Powder 600mg N-Acetyl Cysteine - 113g
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NOW Foods Magnesium Citrate 200 mg Tablets Essential Mineral 100 Tablets front bottle view
NOW Foods Magnesium Citrate 200 mg Tablets Essential Mineral 100 Tablets Supplement Facts label with magnesium details
From £16.99 £0.17 / item
NOW Magnesium Citrate 200mg Tablets - Essential Mineral
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NOW Foods Probiotic-10 100 Billion CFU 10 Strains Veg Capsules 30 Veg Capsules front bottle view
NOW Foods Probiotic-10 100 Billion CFU 10 Strains Veg Capsules 30 Veg Capsules Supplement Facts label with probiotic strains details
From £33.99 £1.13 / item
NOW Probiotic-10 100 Billion CFU - 10 Strains Veg Capsules
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NOW Foods NAC 600 mg with Selenium N-Acetyl Cysteine Capsules 100 Capsules front bottle view
NOW Foods NAC 600 mg with Selenium N-Acetyl Cysteine Capsules 100 Capsules Supplement Facts label with antioxidant and selenium details
From £18.99 £0.19 / item
NOW NAC 600 mg with Selenium - N-Acetyl Cysteine Capsules
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NOW Foods Sunflower Liquid Lecithin 16 fl oz 473 mL Soy-Free Non-GMO bottle front view
NOW Foods Sunflower Liquid Lecithin 16 fl oz 473 mL Soy-Free Non-GMO Supplement Facts label with phospholipid details
£21.99 £0.05 / ml
NOW Sunflower Liquid Lecithin - 16 fl oz (473 mL) - Soy-Free, Non-GMO
NOW Foods Pure Sunflower Lecithin Powder 1 lb 454 g 45 Servings Non-GMO container front view
NOW Foods Pure Sunflower Lecithin Powder 1 lb 454 g 45 Servings Non-GMO Supplement Facts label with phospholipid details
£24.99 £0.06 / g
NOW Pure Sunflower Lecithin Powder - 1 lb (454g), 45 Servings - Non-GMO
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NOW Foods Choline and Inositol 250 mg Each Veg Capsules 100 Veg Capsules front bottle view
NOW Foods Choline and Inositol 250 mg Each Veg Capsules 100 Veg Capsules suggested usage directions and product barcode
£14.99 £0.15 / item
NOW Choline & Inositol 250mg Each - Veg Capsules - 100 Count
NOW Foods Glycine Pure Powder 3000 mg Free-Form Amino Acid 454 g container front view
NOW Foods Glycine Pure Powder 3000 mg Free-Form Amino Acid 454 g Supplement Facts label with amino acid details
£32.99 £0.07 / g
NOW Glycine Pure Powder 3000mg Free-Form Amino Acid - 454g
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NOW Foods Collagen Peptides Powder Hydrolyzed Collagen Protein 227 g container front view
NOW Foods Collagen Peptides Powder Hydrolyzed Collagen Protein 227 g Supplement Facts label with collagen protein details
£26.99 £0.12 / g
NOW Collagen Peptides Powder - Hydrolyzed Collagen Protein - 227g
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NOW Foods UC-II Joint Support Supplement with Undenatured Type II Collagen 60 Veg Capsules front bottle view
NOW Foods UC-II Joint Support Supplement with Undenatured Type II Collagen 60 Veg Capsules Supplement Facts label with collagen details
From £27.99 £0.47 / item
NOW UC-II® Joint Support Supplement with Undenatured Type II Collagen
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NOW Foods SAMe 200 mg Vegetarian Capsules S-Adenosylmethionine 60 Veg Capsules front bottle view
NOW Foods SAMe 200 mg Vegetarian Capsules S-Adenosylmethionine 60 Veg Capsules Supplement Facts label with ingredient details
From £37.99 £0.63 / item
NOW SAMe 200mg Vegetarian Capsules - S-Adenosylmethionine
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NOW Foods Quercetin 800 mg with Bromelain Vegan Capsules 120 Veg Capsules front bottle view
NOW Foods Quercetin 800 mg with Bromelain Vegan Capsules 120 Veg Capsules Supplement Facts label with bioflavonoid and enzyme details
From £30.99 £0.26 / item
NOW Quercetin 800 mg with Bromelain - Vegan Capsules
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About NOW

 A Company of Firsts

From day one, NOW was created to empower healthy living. We are a legacy, family-owned brand, a founding supporter of Vitamin Angels, and absolutely relentless about making the natural products and supplement industry better.

Our mission is to provide value in products and services that empower people to lead healthier lives.

Quality First

As a leading natural products company for 50 plus years, our dedication to superior quality has always involved sustainable sourcing, transparency at all levels, and exclusive testing methods that go above and beyond.

Committed to our Customers

As a company run by and owned by the Richard family, our family of employees is considered our first and most important customer. Our goal is to provide a healthy way of life through unsurpassed quality and unrelenting value.

Award-Winning

At NOW empowering people to lead healthier lives is a reward in and of itself, and awards and recognition from others are affirmation that we’re fulfilling this mission. These awards are also a testament to the innovation and quality that go into every one of our products.

What we look for in every product

Because your health deserves more than clever packaging

Organic and responsibly sourced ingredients

A trusted marketplace for premium supplements with brands that put science, nature, and quality first.

No artificial colours, fillers, or unnecessary additives

Plant-powered ingredients and clean actives designed to support whole-body health.

Clinically Approved

Every formula is backed by clinical research and approved for both safety and effectiveness.

Clear labelling and transparent brands

Suitable for long-term, everyday use